Season 2, Episode 2
Week 2 - Parent and Baby
October 31, 2011
Overview
The 11 remaining candidates are challenged to design a new product for the lucrative parent and baby market. After a quick lesson in the joys and perils of bringing up babies, both teams are given just two days to design a prototype of their 'must have' product for every mum and dad, before heading to three of the country's leading retail companies to pitch their ideas.